Campaigns

A/B-testing anything in my Autobot

Once you've whipped up your E-goi follow-up series or sales funnel (https://helpdesk.e-goi.com/167547-Creating-an-autoresponder-Autobot), you may want to find out whether some tinkering can drive better results. For example, say you're nurturing your leads wit...

Sending transactional messages with E-goi's Slingshot

If you're interested in leveraging E-goi's deliverability across your own e-commerce messages (https://blog.e-goi.com/transactional-email-what-is-it/), we make it a breeze with Slingshot (https://www.e-goi.com/transactional-emails-and-sms/)! It allows your dev...

Storing email replies in E-goi

Whenever people answer an email you sent out using E-goi, they'll be replying to the email address you've set as sender (https://helpdesk.e-goi.com/694373-Adding-a-sender) (or the one you've chosen as your email's reply-to address). This means you'll often ...

Sharing and importing Autobot workflows

Piece of cake! Simply: 1) Head over to the "Campaigns" menu and select "Automation (Autobots)". 2) Click the options button of the Autobot (//helpdesk.e-goi.com/167547-Creating-an-autoresponder) you want to export, choose "Share" and copy the link we pro...

How can I improve my results and reputation? (Opens, clickthroughs, sign-ups, unsubscribes, bounces...)

Increase opens and clickthroughs 1) Don't get caught in the spam filter! Be sure you've got prior consent (//www.e-goi.com/en/o/crush-the-spammer-in-you/) to mail your contacts. 2) They won't open emails from someone they don't know either. Authenticate y...

Duplicating a campaign to resend it

Once your campaign is out the door, E-goi archives it so you don't send it out again by mistake to the same people, which could wreck your deliverability (//helpdesk.e-goi.com/398440-Ive-got-a-low-sending-reputation-Why)! However, if you'd like to send it t...

Sending an automatic birthday message to my contacts

How about sending your contacts a special offer on their birthday? E-goi can do it for you! Just make sure the contact database you import into E-goi (//helpdesk.e-goi.com/919835-Importing-contacts-from-a-file) has a "Birthday date" field containing a valid da...

Creating an autoresponder (Autobot)

Getting contacts to subscribe to your mailing list is only half the equation - you must keep them engaged on what you have to offer! One of the best ways to nurture them is setting up an autoresponder (https://www.e-goi.com/marketing-automation/), which will a...

Merging the contacts' own info in my mailing (eg. «Hi John!»)

Want to have E-goi automatically address your contacts by their first name when mailing them (eg. "Hi John" instead of just "Hi")? Then our merge codes will make your day! And it doesn't stop with first names either (//helpdesk.e-goi.com/616990-Which-merge-...

Adding a sender

A sender is the answer to the perennial question "Who sent me this?" :) Say you use E-goi to send an email to a list of people; they'll look at the email's "From:" field to know where it came from. That's known as the "sender". E-goi allows you to create...

Using Track & Engage to automate re-engagement and shopping cart recovery campaigns

Have you just sent your list a newsletter (//helpdesk.e-goi.com/362588-Sending-a-campaign) linking to your site? Track and Engage (//www.e-goi.com/en/p/track-and-engage-2/) can track your E-goi contacts and find out what they do (adding items to basket, downlo...

Resizing an image using the Easygoi editor

If you use our Easygoi editor to create your email (//helpdesk.e-goi.com/489190-Creating-a-newsletter-from-ground-up-with-the-Easygoi-editor) or design your form (//helpdesk.e-goi.com/603920-Adding-a-sign-up-form-to-my-website), any picture you add to the layo...

Exporting my campaign report

It's really quite simple: 1) Head over to the "Reports" menu and select "View all". 2) A page will come up with a stats summary for all email campaigns you sent out. If you'd rather view all reports for another mailing channel (eg. SMS), just hit "Emai...

Sending a campaign

It's quite simple to manually send out an email (//helpdesk.e-goi.com/104194-Creating-an-email-campaign), SMS (//helpdesk.e-goi.com/461481-Creating-an-SMS-message), SmartSMS (//helpdesk.e-goi.com/416065-Creating-a-Smart-SMS-message), push (//helpdesk.e-goi.com...

Creating an advanced report

In addition to individual campaign reports, E-goi can also dig out stats for multiple lists and campaigns over time. This will be exported as raw data, so if number-crunching in Excel is your thing, you'll just love these reports! We call them advanced. C...

Which merge codes can I use in my campaigns?

E-goi allows you to easily merge the contact's own info in your campaign (//helpdesk.e-goi.com/776263-Merging-the-contacts-own-info-in-my-mailing-eg-Hi-John), so you can, for example, auto-address people by their first name (eg. "Hi Susan" instead of a bog-sta...

I get a progress page right after sending my campaign. What should I do?

Usually you don't need to do anything :) As soon as you send your campaign (//helpdesk.e-goi.com/362588-Sending-a-campaign), E-goi will take you to the in-progress sends page (which also shows other queued actions, such as list imports (//helpdesk.e-goi.c...

Creating campaign groups

If you'd like to sort campaigns into groups. (making it easy to fetch all campaigns related to a specific product, language or anything else you think of), just do this: 1) Click the "Campaigns" menu to view them all, hit the options button on the upper ri...

Can I send my campaign to multiple lists simultaneously?

Yes, although we'd recommend against it! You should always use a single contact list split into segments (//helpdesk.e-goi.com/000269-Segmenting-my-contact-list-segments-tags-and-extra-fields) (you can have as many segments as you need ;). If you'd still li...

Why do I need to wait about 30 days before I can delete a sent campaign?

Deleting your campaign means anyone who got it will no longer be able to click any links in it (as the campaign doesn't exist anymore)! This is why E-goi will only allow you to wipe a campaign if you sent it out more than about 30 days ago - enough time for...

Which triggers and actions can I use for my Autobots?

A whole bunch of them :) Autobots (//www.e-goi.com/en/p/autobots/) are E-goi's mighty automation workflows! You can use them to automate everything, from a no-frills autoresponder (//helpdesk.e-goi.com/167547-Creating-an-autoresponder) to complex sales pipe...

Using E-goi's advanced merge codes

Merging your contacts' info in your campaigns (//helpdesk.e-goi.com/776263-Merging-the-contacts-own-info-in-my-mailing-eg-Hi-John) is par for the course, but you can go one step further and do some neat stuff :) For example, you may have E-goi auto-capitali...