Do I need to change anything in my SMS marketing under GDPR?
Ensure compliance with GDPR by obtaining prior consent, clearly stating the content and frequency of texts, displaying your business as the sender, and providing an easy opt-out option for recipients. If contacts have consented to receive messages via email, you can also send SMS. For easy unsubscribing, use Smart SMS with an "!remove" link or include an unsubscribe link in the message. If contacts are single opt-in, sending a Smart SMS stating GDPR compliance is sufficient.