If you need to paste a code snippet from Google Analytics, Tag Manager or similar in your E-goi landing page to track visits and conversions, just do this:
1) Head over to the Collect menu, go to Landing pages and click View all. Hit the landing page's 3-dot settings button and choose Options.
2) Scroll down to Advanced options and click Embed external HTML. Now simply paste your tracking code.
In case you're adding Facebook's remarketing pixel, things are a little bit different. Check out this how-to!
Would you rather track visits coming from your own emails? Have a look at our Google Analytics email integration.