Adding an RSS feed to my email

Got an RSS feed for your website or blog? You can have E-goi plug it automatically in your email and deliver it straight to your subscribers' inbox on a schedule!

This is perfect to email your latest blog postings or send hot-off-the-press newsletters. In the example below, every article has been pulled by E-goi from an RSS feed. It's all done for you :)

How to set it up?

1) Hit the "Engage" menu, hover the mouse pointer over "Email", and hit "Create".

2) Pick the "Contact list" you'll be doing this send to. Then choose "RSS-to-email" and click "Next".

3) Enter your feed's URL (or simply type in your website address), then click "Check" and choose how will the feed look in your email.

4) Select a colour scheme, write down the subject of the RSS and click "Next".


5) You'll be taken to the email options page. The key bit here is selecting your sender (ie, the email address your message will be sent from). Then hit "Next".

Note: You can go back to the email options whenever you need to, just click "Options" on the bottom bar.


6) You can now style the RSS added to your email and give it your personal touch. Just play around with E-goi's super intuitive editor - Email Builder. Simply drag and drop items from the left-hand panel or click the RSS block, then modify the feed options in the right-hand panel (keep in mind disabling the block's "Keep reading" button or the feed's images will also remove any links from your feed items!).

7) And there you have it! When previewing the campaign, the latest items from your RSS feed will be displayed in your email. Now just test it out and get it out the door (manually or automatically on your set schedule).



If you'd like to customise the actual RSS content displayed by E-goi, feel free to use our RSS language.

Simply drag and drop the Text Widget from the left-hand panel and paste the RSS codes. You'll see the result by previewing the campaign.

Code What it does
These tell E-goi "Here be an RSS feed!". FEEDBLOCK opens the RSS feed while ENDFEEDBLOCK ends it. Replace "url" with your feed's address.

Make sure to enclose any of the codes below in FEEDBLOCK and ENDFEEDBLOCK!
These will list your RSS items. FEEDITEMS opens the listing while ENDFEEDITEMS closes it. Replace "num" with the number of entries (posts) you want E-goi to display.

If you're using any of the FEEDITEMS options below, be sure to enclose them in FEEDITEMS and ENDFEEDITEMS!
{{FEEDITEM:LINK}} The URL for this specific RSS item.
{{FEEDITEM:TITLE}} Item title.
{{FEEDITEM:DATE}} Item date and time. Depending on how the RSS was set up, these can be either the post's creation date/time or publishing date/time (E-goi will pull them straight from the RSS).
{{FEEDITEM:AUTHOR}} The email address of the item's author.
{{FEEDITEM:CATEGORY}} Item category.
{{FEEDITEM:DESCRIPTION}} Item description (ie. the post's summary)
{{FEEDITEM:IMAGE}} Item picture. This will return the image's URL only (for maximum flexibility), which means you'll need to add it to an <img> tag. It also requires a feed with properly configured image tags to work.
{{FEEDITEM:CONTENT}} Full item content. In case it includes images, E-goi will embed them using the post's original HTML code.

Got any example?

Sure! :-) The snippet below will display our blog's 5 latest posts:
{{FEEDBLOCK:}}{{FEEDITEMS:count=5}}<a href="{{FEEDITEM:LINK}}">{{FEEDITEM:TITLE}}</a><br>{{FEEDITEM:DATE}}<br><img border="0" style="border: 0px none; outline: none; text-decoration: none; vertical-align: bottom;" src="{{FEEDITEM:IMAGE}}"><br>{{FEEDITEM:DESCRIPTION}}{{ENDFEEDITEMS}}{{ENDFEEDBLOCK}}

How can I have E-goi turn the title of my feed's latest post into the email's subject?

Easy-peasy! Just use the code below as your email subject line and replace "url" with your feed's address:



I don't know how to build an RSS feed for my site. Where do I start?

Most site building tools (such as Wordpress) will auto-generate an RSS feed for you. But if you need to do it yourself from ground up, take a look at the official guide. Also be sure to have a gander at this example, which makes it easier to embed images in your RSS feed.