Creating an advanced report

In this article

 

E-goi allows you to generate advanced reports for campaigns and contact lists. It is easy to create and customize these reports, as well as automate them.

 

 

What is an advanced report?

In the world of digital marketing, data analysis is essential to understand the performance of your strategies. E-goi not only makes this analysis accessible, but also customizable, through advanced reports.

In addition to individual campaign reports, E-goi can also dig out stats for multiple lists, campaigns and channels (email, SMS, etc.) over time. This will be exported as raw data, so if number-crunching in Excel is your thing, you'll just love these reports! We call them advanced

In addition, the report automation functionality saves time and ensures that the necessary information is always at hand.

 

 

Before you start

 

Requirements

Make sure you are logged into your E-goi account. It is also important to have in mind which data you want to analyze and the time period for that data. Having clarity on which campaigns and contact lists will be included will facilitate the process.

 

 

Step-by-step

 

Creating the advanced report

1) Head over to the "Reports" menu and choose "Advanced".

2) The advanced reports page will come up. Hit the "Create new report" button.

3) Select the type of report you want to generate (sends, opens, bounces, sign-ups, etc.). Then choose the time frame for your report and then the mailing list - plus any specific campaigns, if necessary.

4) Lastly, add the fields (columns) to include and click "Generate report".

 

 

Frequently asked questions

 

How long does it take to generate the report?

It'll take some time for the report to become available (depending on the amount of data to crunch), but don't worry - you can keep doing anything else in E-goi.

 

How will I receive the report?

Once the report has been generated, you'll be sent an email with a link to download it as an Excel or CSV file.

 

Can I automate the report generation?

Yes. Simply tick "Schedule" when creating your report and set how often you want to run it. You can also have E-goi email it for you or upload it to your own FTP server.