How about sending your contacts a special offer on their birthday? E-goi can do it for you! Just make sure the contact database you import into E-goi has a "Birthday date" field containing a valid date (check out the multiple date formats we support).
To set up your automatic message, follow the steps below:
1) Create a standard email campaign. and be sure its type is "Birthday / Special date". Choose to create it from scratch or off one of our templates (go for one of our birthday designs). When deploying it, you'll see E-goi has already set it up to be sent annually on each contact's birthday. You can change the send time or even the actual day (eg. trigger it 2 days before).
2) Now simply deploy the campaign. It will be marked as "date-based" on your automatic campaign listing, with E-goi auto-triggering it whenever a contact celebrates their birthday.